Our family-owned flooring store client in Grande Prairie noticed a troubling trend—they had rebranded their website in 2018, but instead of thriving, they saw their online traffic take a hit. They struggled to rank for relevant keywords, missing out on customers searching for flooring solutions.
We knew an SEO campaign could turn things around. By focusing on keywords that aligned with the store’s products and services, we aimed to boost their visibility and bring in more traffic from organic search.
We kicked off the campaign with thorough keyword research, identifying high-volume terms and strategically valuable keywords. From there, we seamlessly integrated these keywords into the store’s website content, optimizing it to shine in search engine results.
The results spoke for themselves.
The store owner couldn’t be happier: “This SEO campaign has had a lasting impact on our online visibility and business growth. Even after we paused SEO activities, we continued to see improvements in traffic and rankings.”
This success demonstrates that SEO isn’t just a quick fix—it’s a sustainable strategy. Continuous optimization keeps businesses in front of the right audience, building momentum that drives long-term online growth.
Lynne is known for her strategic approach to marketing communications, technologies, and lead generation. She has a passion for education, keeping up with current marketing trends and practices, and helping clients keep ahead of their competition.
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